Up to £280/day - 3 days a week for up to 6 months - hybrid working with some days from our Bloomsbury office.
We are looking for a brilliant Marketing Manager to lead the launch of our new publishing categories.
Creative and organised in equal measures, this is a mid-level role suitable for someone who has 4+ years experience either as a Marketing Manager or Account Manager (if you come from agency side). Wherever you’re coming from, you’ve worked closely with creative teams or agencies, are a fantastic communicator both written and verbally and an incredible team player.
You’ll be an impeccably organised individual with a creative heart, who is great with people, loves problem solving and can juggle multiple projects at any one time. You thrive in a creative environment, have bags of enthusiasm and are always proactive. If you are clearly passionate about books that would be a bonus.
This contractor role will be for 3 days a week for 6 months (June – December 2023).
You’ll be leading the projects to launch two new publishing categories. You will organise the delivery of fully integrated marketing campaigns and new initiatives, always ensuring that creative execution and channel output all work in perfect harmony.
Here are some of the things you’ll be doing:
Produce marketing communication briefs for new category product launches
Identify, develop and lead on marketing opportunities to further enhance launch of new categories
Develop single-minded messaging for launch and subsequent marketing campaigns
Collaborate with marketing channel teams to develop effective strategies to reach target audience and spread awareness of Wonderbly’s new offering
Become the central coordinating figure between channel and creative teams on all things new category marketing
Ensure all assets are delivered and campaigns are launched on time and on brief
Analyse market trends, customer behaviour and competitive landscape